Trusted competitive insights for any site
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Christmas Planning Presentation [PDF]
Benchmark your performance
- Track metrics & KPIs
- Trend market share over time
- Gauge the effectivness of your search strategy
Benchmark Your Performance
Establish rankings to give context to your performance. We make it easy to gauge industry trends and measure your market share. Our insights illustrate not only how many people visit sites in your industry, but also who they are and what they like.
Identify competitive threats
- Identify fast moving competitors in your industry
- Track clickstream patters for any site
- Determine where else your target audience goes
Identify Competitive Threats
People shop around. Hitwise reports keep track of your competition and your position in the market. You’ll spot who’s gaining share, and identify fast-moving threats to your business.
Our reports reveal which audiences buy from your competitors and how they cross-shop. You can easily intercept your competitors’ ready-to-buy audiences when you discover what they search on, the affiliates they visit, and the content that interests them.
Track multi-channel consumers
- Discover searches for new products
- Pinpoint key channels for custom acquisition
- Track your customers path to purchase
Identify what your target audience searches for
Your customers have more choices than ever before: what they buy, who they buy from and on what device. Our reports help you discover upcoming trends, the hot products your audience wants, as well as the channels and affiliates they prefer.
Find new audiences
- Size market demand for your new products
- Identify what customers search for on competitive sites
- Discover how to improve customer loyalty
Identify what new products key audiences are searching for
Whether you are launching a new product, or trying to establish loyalty from new audiences, Hitwise reports help you keep pace as your customer case evolves. Identify new target segments, understand their interests, then refine your business strategies to grow your market share.
“Hyatt Australia engaged Hitwise to provide us with data on website performance and competitor intelligence.”-Joanna Koulianos, Director of Digital Marketing