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Christmas 2009 Retail Webinar Recording

Attract, Retain and Grow Online Shoppers

Consumers are increasingly using the Internet to research products for both online and in-store purchases. Major retailers have begun to recognise that it is imperative to  have a strong online presence to increase overall revenues, as well as to strengthen brand awareness. As the online retail space becomes more and more crowded leading up to Christmas, retailers will need to implement a variety of tactics to compete for customers.

This webinar aims to help retailers leverage online as an acquisition channel, and covers the following topics:

• Who are the leading retail players and what are the best practices for attracting and retaining customers?
• How has the economic environment affected discretionary spend and which retail verticals are likely to thrive?
• What are the different benefits of search engine marketing vs. social media campaigns in the retail space?
• How can retailers deepen their understanding of target customers using online behavioural data?

To register for this webinar recording, please complete the fields below.