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Experian Hitwise: The Rise and Rise of the Social Network

Report and Webinar Recording

Social Networks provide marketers with an opportunity to engage consumers and harness the power of ‘word of mouth’ through open and authentic conversations around their brand. Marketers have been taken into unchartered waters where they do not control the communications, the tone or the content of the discussion on Social Networks.

To help marketers understand this changing and challenging landscape, this Experian Hitwise report will examine:

• Social Network trends in Australia compared to international markets.
• Which players are driving the growth of Social Networks.
• The influence of Social Networks on traffic to key industries.
• Consumer search behaviour within the major Social Networks.

To register for this report and webinar, please complete the fields below.