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Hitwise Search Intelligence^TM

About

Hitwise Search Intelligence^TM provides extensive insights on how people search for products and services in over 160 industries, across all major (80+) search engines. This unique data gives Hitwise clients a competitive advantage when planning, monitoring and measuring search marketing campaigns.

Benefits

• Drive better and more qualified traffic to your website to grow your customer base.
• Protect your base, brand and market share by acting on the terms that are driving traffic to your competitors.
• Make timely decisions based on exactly what products and services people are searching for right now.
• Customize reports based on your specific business needs.
• Export and manage terms for campaign execution.
• Save money by managing affiliates and partners based on their search performance.

Key Features

• Search Terms to a Website or Industry: Analyze all keywords and search terms that successfully drive traffic to a specific website, industry or custom category.
• Search Term Variations and Analysis: Determine variations and performance of a specific term to include in search campaigns, and analyze websites that receive the most traffic from individual keywords.

• Compare Search Terms: Chart search terms over time, to determine a term's demand and popularity.
• Comparison: Compare two sets of search term data (against websites and industries) and find the terms that are missing from your search campaigns.
• Fast Moving Search Terms: Identify emerging trends in consumer search behavior.
• Advanced Portfolio Features: Create search term lists and store them within your Hitwise account. Plus tools to manage, chart and trend keyword portfolios over time including keyword breakdown, search engine share and searches vs. clicks.
• Advanced Filtering: Filter by engine to include and exclude terms in results (e.g., branded terms).

Learn More

To learn more about Hitwise Search Intelligence^TM, please contact your Account Manager or Hitwise Customer Support at support.ca@hitwise.com or 1-866-668-0444.