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Hitwise Rankings

About

Hitwise Rankings are updated weekly and provide a comprehensive overview of top performing websites across more than 100 industries. With over 75 thousand websites categorised, this tool gives marketers a complete view of their industry and specific online competitors.

Benefits

• Easily Benchmark Website Performance: Rankings are ideal for benchmarking your website against key competitors, and against your broader online industry, to truly understand how your online business compares.
• Create and Define Your Own Competitive Set: Create your own custom rankings lists based on your specific competitive focus which includes websites and URL aggregations that you nominate.
• Weekly and Monthly Reporting: Each week, you are able to gauge competitive movements, and identify new competitors that have entered your industry category.

Key Features

Hitwise Rankings include the following features:

• Rankings Options: Rankings lists can be viewed according to different metrics (visits, page views or average time), time periods (weekly and monthly) or area (local websites or all websites). Results generated are based on the market share percentage websites receive against the specified metric.
• Compare Tools: Compare website rankings of two industries or two time periods and report on the differences in market share.
• Filter Options: View the exact data you want, with filter options that enable you to include or exclude industries or words.
• Historical Exporting: All data can be exported to CSV or excel for faster trending and analysis.
• Description of Each Website: For many websites in the Hitwise Ranking lists, there is a complete description of the purpose and features of the specified website.
• Quick-links to other Competitive Intelligence Tools: From the Hitwise Rankings tool, you can scroll over any listed website and easily click for more detailed information on the website using Clickstream analysis and Search Term reports.
• Fast Movers: Websites that have increased or decreased their ranking position compared to the previous time period are highlighted, allowing you to identify at-a-glance those websites growing in popularity.

Learn More

To learn more about Hitwise Rankings Reports, please contact your Account Manager or Hitwise Customer Support at support.fr@hitwise.com or +44 203 042 4794.