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Webinar: Using Hitwise within the News and Media Sector

September 2009

Joined by special guest, Nic Newman from the BBC, this recorded webinar looks at the News and Media sector and the impact of social media and user generated content on mainstream journalism touching on:

• An overview of the News and Media sector - growth in the UK and other markets;
• Timeliness of News, how it develops and key traffic drivers to the sector;
• How social media and citizen journalism are changing the nature of breaking news and the 'news cycle';
• How journalists are embracing social media for both news gathering and content distribution purposes.

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