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Experian Digital Solutions Webinar Recording

Providing marketing results that connect people who want to sell and buy.

With key holidays periods (such as Easter), consumers are increasingly using the Internet to search for gift ideas and compare prices. To ensure that your products and services are reaching your customers, it's essential for all marketers to utilise the online channel cost-effectively.

This webinar recording will provide insights into current online trends, and reveal the brands and product websites that are out performing their competitors.

You will also learn how you can:

• Use Hitwise Competitive Intelligence tools to:
  
  • Identify share of voice - Which products and services are being searched for and when?
  • Drive traffic to your website through highly-targeted search and affiliate marketing campaigns.
  • Profile your audience - Who is visiting your website and what segments should you target?
  • Develop effective website content by uncovering popular topics and search terms.

Plus:

• Measure and track the effectiveness of your email campaigns using CheetahMail.
• Build and maintain your customer database with QAS.

To download this webinar recording, please complete your details below.