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Strategic Presentations

Hitwise Strategic Presentations

About

Strategic Presentations provide a detailed analysis of your online marketplace
and competitive landscape. The Experian Hitwise research team delivers these
presentations via hour long meetings or workshops, with an emphasis on actionable
strategic recommendations based on unique and expert analysis of Hitwise data.

Benefits

Gain a better understanding of your online competitive environment
Build effective search marketing campaigns
Acquire customers with more targeted offers and marketing campaigns
Measure the impact of competitors' and your online and customer acquisition and retention strategies
Understand the impact that broader online and consumer trends are having on your business and competitive marketplace

Key Features

Market overview: key trends within your industry, plus analysis of top level online trends and the impact of external factors
Analysis of your competitive landscape: examine current movements among your competitors and new entrants who may threaten your bottom line
Search analysis based on customized Hitwise Search Term Portfolios: analyze your share of clicks for all your key terms and/or by key product area to determine whether you are getting the clicks on the terms most important to your business
Key driver analysis: measure and understand traffic from categories such as search engines, email, social networks and afliates/partners
Demographic analysis using Experian MOSAIC^TM or PRIZM® lifestyle data: view changes in audience composition and monitor your competitors

Learn More

To learn more about Hitwise Strategic Presentations, please contact your
Account Manager or Hitwise Customer Support at support.us@hitwise.com or 1 866 668 0444.

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