Experian® Hitwise®, a part of Experian Marketing Services, has analyzed the top 1,000 search terms for 2011 , and Facebook was the top-searched term overall in the US. This is the third year that the social networking Website has been the top search term overall, accounting for 3.10 percent of all searches, a 46 percent increase from 2010. Four variations of the term “facebook” were among the top 10 terms and accounted for 4.42 percent of searches overall, a 24 percent increase from 2010.
Experian® Hitwise®, a part of Experian Marketing Services, announced today that Google accounted for 65.38 percent of all U.S. searches conducted in the four weeks ending Oct. 29, 2011. The combined Bing-powered search comprised 28.62 percent of searches for the month, with Yahoo! Search and Bing receiving 15.39 percent and 13.23 percent, respectively. The remaining 66 search engines in the Hitwise Search Engine Analysis report accounted for 6 percent of U.S. searches.
Experian Hitwise announced today that Google accounted for 66.12 percent of all U.S. searches conducted in the four weeks ending Oct. 1, 2011. The combined Bing-powered search comprised 28.07 percent of searches for the month, with Yahoo! Search and Bing receiving 15.27 percent and 12.80 percent, respectively. The remaining 66 search engines in the Hitwise Search Engine Analysis report accounted for 5.81 percent of U.S. searches.
Experian® Hitwise®, a part of Experian Marketing Services, announced today that Google accounted for 65.09 percent of all U.S. searches conducted in the four weeks ending August 27, 2011. The combined Bing-powered search comprised 28.99 percent of searches for the month, with Yahoo! Search and Bing receiving 15.89 percent and 13.10 percent, respectively. The remaining 64 search engines in the Hitwise Search Engine Analysis report accounted for 5.92 percent of U.S. searches.
Experian® Hitwise®, a part of Experian Marketing Services, announced today that Google accounted for 66.05 percent of all U.S. searches conducted in the four weeks ending July 30, 2011. The combined Bing-powered search comprised 28.05 percent of searches for the month, with Yahoo! Search and Bing receiving 14.49 percent and 13.19 percent, respectively. The remaining 73 search engines in the Hitwise Search Engine Analysis report accounted for 5.90 percent of U.S. searches.
Experian Marketing Services today announced an expanded relationship with Adobe to provide two-way dashboard views of the data captured by Experian Hitwise and that of Adobe SiteCatalyst, powered by Omniture. The dashboards allow clients of both services to understand how internal site trends, seen through Adobe SiteCatalyst, compare with consumer behavior on competitive Websites, delivered through Experian Hitwise.
New York, N.Y., June 16, 2011 — Experian® Hitwise®, a part of Experian Marketing Services, today announced a series of capabilities designed to speed online marketing decisions by enabling new levels of data flexibility.
Experian®, the global information services company, has further expanded its global Marketing Services footprint with the launch of Experian Hitwise in China. Experian’s Internet measurement service will help meet increasing demand from domestic and international marketers for tools to improve their online marketing, content development, affiliate strategies and search tactics for the Chinese market.
Experian® Hitwise®, a part of Experian Marketing Services, announced today that Google accounted for 64.42 percent of all U.S. searches conducted in the four weeks ending April 2, 2011. Bing-powered search comprised 30.01 percent of searches for the month, with Yahoo! Search and Bing receiving 15.69 percent and 14.32 percent, respectively. The remaining 69 search engines in the Hitwise Search Engine Analysis report accounted for 5.58 percent of U.S. searches.
New York, N.Y., March 9, 2011 — Experian® Hitwise®, a part of Experian Marketing Services, announced today that Google accounted for 66.69 percent of all U.S. searches conducted in the four weeks ending Feb. 26, 2011. Bing-powered search comprised 28.48 percent of searches for the month, with Yahoo! Search and Bing receiving 14.99 percent and 13.49 percent, respectively. The remaining 69 search engines in the Hitwise Search Engine Analysis report accounted for 4.68 percent of U.S. searches.
New York, N.Y., Feb. 8, 2011 — Experian® Hitwise®, a part of Experian Marketing Services, announced today that Google accounted for 67.95 percent of all U.S. searches conducted in the four weeks ending Jan. 29, 2011. Bing-powered search comprised 27.44 percent of searches for the month, with Yahoo! Search and Bing receiving 14.62 percent and 12.81 percent, respectively. The remaining 70 search engines in the Hitwise Search Engine Analysis report accounted for 4.61 percent of U.S. searches.
New York, N.Y., Feb. 2, 2011 — Havas Digital, the digital arm of Havas Media and one of the world’s largest global interactive advertising and communications groups, has selected Experian Hitwise, a part of Experian Marketing Services, to provide online competitive intelligence and consumer insights to Havas Digital and other Havas interactive agencies around the world.
Experian Hitwise reports Bing searches increase 5 percent in December 2010 Google monthly share of searches at 69 percent; Amazon paid search traffic increases 51 percent in December
Experian launches Hitwise Internet measurement service for India
New York, N.Y., Dec. 29, 2010 — Experian Hitwise, a part of Experian Marketing Services, has analyzed the top 1000 search terms for 2010 and Facebook was the top-searched term overall. This is the second year that the social networking website has been the top search term overall, accounting for 2.11 percent of all searches.1 Four variations of the term “facebook” were among the top 10 terms and accounted for 3.48 percent of searches overall.
New York, N.Y., Dec. 22, 2010 — Experian® Hitwise®, the leading online competitive intelligence service, and AdGooroo (www.adgooroo.com), a leading provider of digital marketing intelligence and keyword tools, today announced a global agreement to jointly offer customized research and analysis services.
Experian Hitwise announced today that Google accounted for 70.10 percent of all U.S. searches conducted in the four weeks ending Nov. 27, 2010. Bing-powered search received 25.27 percent of searches for the month, with Yahoo! Search and Bing receiving 15.17 percent and 10.10 percent, respectively. The remaining 71 search engines in the Hitwise Search Engine Analysis report accounted for 4.63 percent of U.S. searches.
New York, N.Y., Oct. 30, 2010 — Experian Hitwise announced today that the search terms “lady gaga costume” and “snooki costume” were among the most popular costume searches in the United States for the four weeks ending Oct. 24, 2009. Other top personality costume searches included “nicki minaj,” “michael jackson,” “katy perry” and “justin bieber wigs.”
New York, N.Y., Oct. 15, 2010 — Experian® Hitwise® announced today that Fantasy Football visits are up 223 percent for September 2010 versus August 2010. The visits are up 8 percent compared to August 2009. Overall U.S. visits to Fantasy sites increased 111 percent in September 2010 versus August 2010.
Experian Hitwise announced today that Google accounted for 72.15 percent of all U.S. searches conducted in the four weeks ending Oct. 2, 2010. Bing powered search received 23.64 percent of searches for the month with Yahoo! Search and Bing receiving 13.54 percent and 10.10 percent, respectively. The remaining 65 search engines in the Hitwise Search Engine Analysis report accounted for 4.22 percent of U.S. searches.