| Spotlight on Dominant Local Restaurant Directory |
Openrice (www.openrice.com), an online food and restaurant guide featuring restaurant and recipe reviews, has maintained the number 1 rank in the Food and Beverage - Restaurants and Catering industry for a consecutive 11 weeks ending 15/09/07, among Hong Kong Internet users.
Openrice accounted for 35.50% of the market share of visits in the Restaurants and Catering industry for the week ending 15/09/07, which represents a market share increase of 13.7% over the 11 week period it held the number 1 rank.
Yahoo! HK Where (hk.where.yahoo.com), an online channel which also offers reviews and a directory of Hong Kong restaurants, was OpenRice's nearest competitor accounting for 16.54% of market share in the Restaurants and Catering industry as of the week ending 15/09/07. Furthermore, Yahoo! HK Where was the only website to have outranked Openrice over the past 12 months, achieving the number 1 rank and 29.77% of market share during week ending 31/03/07.
Other websites to feature among the top 5 in the Restaurants and Catering industry as of the week ending 15/09/07 include McDonalds Worldwide (www.mcdonalds.com), KFC (www.kfc.com) and Pizza Hut Hong Kong (www.pizzahut.com.hk).
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| 1. |
Openrice |
www.openrice.com |
36.03% |
| 2. |
Yahoo! HK Where |
hk.where.yahoo.com |
19.18% |
| 3. |
McDonalds Worldwide |
www.mcdonalds.com |
7.26% |
| 4. |
KFC |
www.kfc.com |
6.67% |
| 5. |
Pizza Hut Hong Kong |
www.pizzahut.com.hk |
5.33% |
| 6. |
Pacific Coffee |
www.pacificcoffee.com |
5.15% |
| 7. |
Pizza Hut Hong Kong Online Ordering |
order.pizzahut.com.hk |
4.51% |
| 8. |
Maxims |
www.maxims.com.hk |
3.53% |
| 9. |
KFC Hong Kong |
www.kfchk.com |
2.98% |
| 10. |
McDonald's Hong Kong |
www.mcdonalds.com.hk |
2.35% |
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| FastBooking - www.fastbooking.com |
|
During the one week period ending 15/09/07, FastBooking (www.fastbooking.com), a travel reservations website, experienced a market share increase of 98% among Travel - Destinations and Accommodation websites as visited by Hong Kong Internet users. During the same period, FastBooking's ranking jumped from 27th to 13th among Destinations and Accommodation websites, accounting for 1.47% of the market share of visits. Yahoo! Hong Kong was the most popular website visited after FastBooking, accounting for 6.01% of visits during the week ending 15/09/07.
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| Shopping and Classifieds - Books |
This category includes sites whose primary focus is the sale of books, magazine and periodicals. It incorporates both online and offline vendors. The data below is based on All sites » Weekly rankings for the week ending 22/09/2007 » Ranks by 'Visits'.
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|
|
|
|
| 18.4% |
|
of traffic to this category was directed at domestic sites.
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|
|
|
|
| 1. |
Computers and Internet |
51.95% |
| 2. |
Search Engines |
19.64% |
| 3. |
Net Communities and Chat |
15.02% |
| 4. |
Entertainment |
13.69% |
| 5. |
Shopping and Classifieds |
7.58% |
| 6. |
Lifestyle |
5.99% |
| 7. |
Portal Frontpages |
5.70% |
| 8. |
Email Services |
5.51% |
| 9. |
Business and Finance |
4.56% |
| 10. |
Education |
4.50% |
|
|
|
|
| 1. |
Computers and Internet |
43.18% |
| 2. |
Net Communities and Chat |
16.67% |
| 3. |
Entertainment |
15.74% |
| 4. |
Search Engines |
9.21% |
| 5. |
Shopping and Classifieds |
8.21% |
| 6. |
Portal Frontpages |
6.17% |
| 7. |
Lifestyle |
6.08% |
| 8. |
Education |
5.06% |
| 9. |
Business and Finance |
4.48% |
| 10. |
Blogs and Personal Websites |
4.46% |
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