Hitwise     

Hong Kong Newsletter - November, 2007

Specific to this issue:
 
SmarTone Leading the Phone Charge
SmarTone-Vodafone (www.smartone-vodafone.com.hk) is Hong Kong's leading mobile services company. According to Hitwise's monthly rankings, www.smartone-vodafone.com.hk has been the top Business and Finance - Telecommunications website visited by Hong Kong Internet users since August 2007. In October 2007, the website accounted for 12.75% of the market share in the Business and Finance - Telecommunications industry.

Hutchison 3 (www.three.com.hk), a website that provides details of Hutchison Group's third generation mobile services and promotions, was SmarTone-Vodafone's nearest competitor for the month of October, accounting for 11.15% of market share in the Business and Finance - Telecommunications industry.

Telstra (www.telstra.com) Australia's largest telecommunications company, has increased its market share of traffic in the Business and Finance - Telecommunications industry by 30% between July (5.58%) and October 2007 (7.53%), and in turn increasing its rank from 5th to 3rd during this period.

The top websites to direct traffic to SmarTone-Vodafone, Hutchison 3 and Telstra for the month of October 2007 were Yahoo! Hong Kong (hk.yahoo.com) 8.32%, Counter Central (www.countercentral.com) 22.67% and Yahoo! Geocities (geocities.yahoo.com) 5.04% respectively.


Wotif.com - www.wotif.com
According to Hitwise Hong Kong, Wotif.com (www.wotif.com) increased its market share of visits by 1235% and was the 6th most popular Travel - Destinations and Accommodation website for the week ending November 10, moving up from its previous weekly rank of 75. Effective affiliate marketing partnership with Fridae (www.fridae.com), resulted in Fridae's website referring 58.05% market share of traffic to Wotif.com for the week ending 10 November 2007.

Health and Medical - Information
General information on health and wellness and healthy lifestyle, including online medical help and advice, self-diagnosis, general layperson medical reference. All sites » Weekly rankings for the week ending 24/11/2007 » Ranks by 'Visits'.
Health and Medical - Information » All sites » Weekly rankings for the week ending 24/11/2007 » Ranks by 'Visits'
  Rank Website
1. HealthLine
2. MingpaoHealth
3. AtNext Health
4. HK-Doctor
5. Medscape
6. Guanai
7. SexEdOnline.tv
8. MedicineNet
9. MSN Health
10. Hong Kong Doctors
      
Local Competitiveness Index
30.4%
of traffic to this category was directed at domestic sites.
Top 10 Upstream Industries
1. Computers and Internet 48.11%
2. Search Engines 24.05%
3. Education 13.43%
4. Reference 11.43%
5. News and Media 9.34%
6. Health and Medical 8.27%
7. Net Communities and Chat 7.17%
8. Email Services 6.96%
9. Entertainment 6.72%
10. Print 5.47%

      
Top 10 Downstream Industries
1. Computers and Internet 36.68%
2. Education 13.23%
3. Search Engines 12.59%
4. Health and Medical 11.69%
5. Entertainment 10.37%
6. Reference 9.04%
7. Net Communities and Chat 8.80%
8. News and Media 7.86%
9. Information 7.62%
10. Portal Frontpages 5.59%


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