| Smart Cars |
For the week ending 8 December 2007, Smart Cars (www.smart.com) was the most popular website visited in the Automotive - Manufacturers industry, holding 9.77% of the market share of visits. The Smart Cars website, allows visitors to find out about DaimlerChrysler's Smart, as well as customise or purchase the Smart Car online. Market share of visits to the Smart Cars website increased by over 2000% during the week ending 8 December 2007, launching it into the number 1 position for the first time in 2007, and outranking popular websites Porsche (www.porsche.com), Honda Japan (www.honda.co.jp) and Honda Hong Kong (www.honda.com.hk).
Apple Daily Online (appledaily.atnext.com), the online version of Hong Kong newsletter Apple Daily, directed 54.12% of traffic to Smart Cars, during the week ending 8 December 2007. Daily percentages show a peak in traffic of 78.86% from Apple Daily Online to Smart Cars on 4 December 2007, indicating possible advertising for the Smart Car or an article appearing about the car on the Apple Daily Online website. Prior to the spike in traffic from Apple Daily Online, for the previous week ending 1 December 2007, the main source of traffic to Smart Cars was from search engines Yahoo! Hong Kong Search (search.hk.yahoo.com) and Google Hong Kong (www.google.com.hk).
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| Cosmopolitan - www.cosmopolitan.com.hk |
As of the week ending 1 December 2007, market share of visits to the website of magazine Cosmopolitan Hong Kong (www.cosmopolitan.com.hk) increased by more than 130%, making it the 16th most popular website in the Lifestyle - Womens Sites industry.
Windows Live Mail (mail.live.com) referred 11.81% of traffic to Cosmopolitan Hong Kong, as of week ending 1 December 2007, followed by Beauty Exchange - www.beautyexchange.com.hk (9.45%) and She.com (8.66%). Discuss (www.discuss.com.hk), a collection of Hong Kong-based forums was the most popular Social Networking and Forums website to refer traffic to Cosmopolitan Hong Kong, accounting for 4.72% of traffic.
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| Shopping and Classifieds - Department Stores |
This category includes sites that offer a wide range of goods. If a site sells goods across more than 50% of the Hitwise shopping categories, then it is deemed a department store. This category includes both online and offline department stores. The data below is based on All sites » Weekly rankings for the week ending 08/12/2007 » Ranks by 'Visits'.
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| 10.1% |
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of traffic to this category was directed at domestic sites.
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| 1. |
Computers and Internet |
48.48% |
| 2. |
Search Engines |
15.32% |
| 3. |
Shopping and Classifieds |
13.67% |
| 4. |
Entertainment |
10.22% |
| 5. |
Social Networking and Forums |
10.05% |
| 6. |
Email Services |
9.52% |
| 7. |
Business and Finance |
6.66% |
| 8. |
Portal Frontpages |
5.87% |
| 9. |
News and Media |
5.43% |
| 10. |
Auctions |
5.35% |
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|
|
| 1. |
Computers and Internet |
42.29% |
| 2. |
Shopping and Classifieds |
16.62% |
| 3. |
Entertainment |
11.38% |
| 4. |
Social Networking and Forums |
10.39% |
| 5. |
Search Engines |
9.97% |
| 6. |
Portal Frontpages |
8.13% |
| 7. |
Business and Finance |
8.05% |
| 8. |
Auctions |
6.40% |
| 9. |
News and Media |
5.92% |
| 10. |
Email Services |
5.14% |
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