New York, N.Y., Oct. 29, 2010 - Experian® Hitwise® announced today that the search terms 'lady gaga costume' and 'snooki costume' were among the most popular costume searches in the United States for the four weeks ending Oct. 24, 2009. Other top personality costume searches included 'nicki minaj,' 'michael jackson,' 'katy perry' and 'justin bieber wigs.'
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Hitwise Search Intelligence™ data reveals the top 10 search term variations for 'recipe.' The results are ordered based on the volume of searches for the 4 weeks ending November 6, 2010.
Rank week ending October 31, 2010 - 162
Rank week ending November 13, 2010 - 121
Positions jumped - 41
Toys R' Us Industry Ranking Statistics:
Rank Across all Industries and Websites: 121
Rank in the Shopping & Classifieds Industry: 12
Top 3 visited websites after the Toy R Us:
1. Walmart -
http://www.walmart.com
2. Target -
http://www.target.com
3. Facebook
http://www.facebook.com
Toys R' Us Top DMA, Designated Marketed Area, is New York, NY (16.83%).
Toys R' Us Key Demographics Include*:
Gender: Female (57.27%)
Age: 25-34 (25.96%)
Household Income: $30,000 - $59,000 (29.82%)
VantageScore: B, 801-900 (27.62%)
*Key demographics for the 4 weeks ending 11/13/2010.
This category includes sites that sell various appliances and consumer electronic products, such as white goods, audio appliances, TV and video, and communication products. It incorporates both online and offline vendors. - Weekly rankings for the week ending 11/13/2010 - Ranks by 'Visits.'
About Mosaic USA Type: Urban Commuter Families
Encompassing the largest share of visits within the Travel Industry, Urban Commuter Families are comprise upscale, college educated Baby Boomer families and couples living in comfortable, single detached homes in city neighborhoods on the metropolitan fringe. Their top travel-related activity is 'cruise ship vacations.'
To learn more about Hitwise Lifestyle or Hitwise Demographics,
contact Hitwise.
November 19, 2010 - Heather Dougherty
In March, we reported an important milestone when the market share of visits to
Facebook.com surpassed
Google.com. Since then, we have continued to watch the growth of
Facebook.com, which increased 60% from the same week last year and represented 1 in 10 US Internet visits last week.
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