By analyzing data on more people, more websites, more often, Hitwise identifies online marketing opportunities for its clients based on how their online presence compares to competitive websites.
This information is used to maximize the return on clients’ online investments in efforts such as affiliate programs, search marketing, online advertising, content development and lead generation.
Clients of Hitwise access daily competitive insights via the user-friendly Hitwise website.
Hitwise Rankings provides an instant overview of key players and fast-moving websites across 160+ industries and your custom categories.
Hitwise Search Intelligence™ is an industry-leading keyword research tool. It provides extensive insights on how people have searched for products and services across all major search engines and includes paid and organic breakdowns.
Hitwise Clickstream data provides extensive reports on upstream traffic and downstream traffic from a specific website, industry or custom category, including the breakdown of new and returning visitors.
Profile visitors to a website or industry by key demographics including age, gender, household income and geographic location by state and DMA®.
Identifies the top performing sites that attract your most desirable customers and instantly provides behavioral and psychographic data on the segments that visit your site and your competitors’ sites.
Customized reports that provide detailed insight on how customers interact with specific sections on competitive websites, and which customer acquisition tactics have proven to be most successful.
Create customized charts detailing how websites, industry categories or search terms perform against each other.
Set up email alerts to notify you when there is a change in competitive activity within your industry.
Hitwise Dashboards allow you to view several of your favorite Hitwise reports on a single page. Reports are customizable and updated automatically.
Hitwise Custom Data and Analytics taps into specialized Hitwise resources and enormous proprietary datasets to deliver information and analysis tailored to specific business objectives. Hitwise Custom Data and Analytics will enable you to take actions that generate immediate return.
Executive Summaries are market insight and competitive benchmarking reports delivered directly to your inbox on either a quarterly or monthly basis.
Strategic Presentations provide a detailed analysis of your online marketplace
and competitive landscape. The Experian Hitwise research team delivers these
presentations via hour long meetings or workshops, with an emphasis on actionable
strategic recommendations based on unique and expert analysis of Hitwise data.
An on-demand training and education resource for all Hitwise clients.