• Services and Products
  • Competitive Intelligence
  • Search Intelligence
  • Consumer Segmentation
  • Conversion Intelligence
  • Ad Effectiveness
• Resource Center
  • Thought Leadership
  • Data Center
• About Us
  • Press Room
  • Hitwise Methodology
  • Management Team
  • Careers
• Contact Us
  • Office Locations
• Hitwise Blog

• You are here
• Home
• Registration Pages
• Hitwise Credit Card Report

Hitwise Credit Card Report

How the credit crisis has changed the way consumers search for credit cards

February 2010

The credit crisis appears to have decreased the appetite for credit cards, with fewer consumers shopping around for credit cards and less offers available. As the industry's customer acquisition become increasingly difficult, Hitwise data provides a timely source to help credit card companies and affiliates respond to these market forces. This report will address the following questions:

• What is the state of credit card comparison websites?
• What types of consumers are shopping around for credit cards?
• How do consumers search for credit cards and how is that changing?
• With credit markets tightening are more consumers seeking out store cards or specialty cards?

Register for a copy of the report below.