Experian Hitwise Logo
- United States
- United States
- Canada
- Brazil
- United Kingdom
- Australia
- New Zealand
- Hong Kong
- Singapore
Hitwise Report: Holiday 2008 Retail Recap
February 2009
In the wake of one of the most challenging holiday seasons to date, how receptive were holiday shoppers during these tough economic times? The online channel was not exempt from the cutbacks in consumer spending during the holidays.
Overall visits to the retail category were down as compared to the previous year, which made competitive intelligence more critical than ever as retailers battled to capture consumer spending and retain customers.
This report from Hitwise will summarize several key online retail activities during the 2008 season including:
- Overall traffic trends using the Hitwise Retail 500 Category
- Key sources of traffic to online retailers during the holidays
- Search activity on popular holiday products
Author: Heather Dougherty, Research Director, Hitwise.
Register for a copy of the report below:
