The ultimate consumer insights platform
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Get insights for any audience
- Move beyond a basic understand of your customer
- Discover who they are, where they go and what they like
- Become an expert in your competitor’s audience
Get insights for any audienceThere’s nothing else like AudienceView on the market. Think of it as facts plus attitudes: an unparalleled view of real-time consumer behavior married with demographics, segmentation, interests and lifestyles. Our platform combines online behavior with trusted surveys to deliver a 360° profile of any audience.
Discover your unique customers
- Segment your most loyal audiences
- Determine how they differ from your competitors’ customers
- Spot regional differences and other unique segments
Identify your unique audience’s characteristicsUnderstand your strengths and weaknesses. It’s the first step of developing a competitive plan. Our reports reveal your most likely audiences, and if you’re missing out on key segments so you can take action to grow your market share.
Track multi-channel consumers
- Discover searches for new products
- Pinpoint key channels for customer acquisition
- Track your customers’ path to purchase
Track multi-channel consumersYour customers have more choices than ever before: what they buy, who they buy from and on what device. Our reports help you discover upcoming trends, the hot products your audience wants, as well as the channels and affiliates they prefer.
Find new audiences
- Size market demand for your new products
- Identify what customers search for on competitive sites
- Discover how to improve customer loyalty