Leveraging Custom Audiences to Drive Holiday Spend
Part 1 of Mastering Digital Marketing Tactics, Hitwise's Three-Part Webinar Series
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In Part 1 of this webinar series, we reviewed:
- How to find new customers this holiday season?
- How to build and reach specific audience personas for new products?
- Where to define and target audiences using search intelligence?
About the Mastering Digital Marketing Tactics series
As consumer expectations become more demanding, digital marketing must and has evolved. Marketers are then increasingly faced with a data dilemma – either having too few or too much data to inform decision making.
In this three-part webinar series, Hitwise uncovers simple and actionable solutions to combat this data dilemma. We walk through how businesses can draw actionable insights to enhance their digital marketing campaigns:
Senior Director, Audience Sales & Operations at Hitwise