Hitwise Healthcare Report

Healthcare Report 2019

Trends and Tactics to Expand Audience Reach & Engagement The growth of the healthcare industry in the United States has been staggering and is the result of rising medical costs and a more health-conscious and aging population. From CBD oil to ketogenic diets, Americans are seeking information online on ways to self-medicate and take their health […]

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Almost 7 million transactions made on Amazon over Prime Day 2018

Amazon Analytics 2018

INTRODUCTION See how Amazon is trailblazing the e-commerce spectrum and beyond: The $13.7 billion acquisition of Whole Foods, in June 2017, signified Amazon’s serious bid into the groceries and brick-and-mortar space.  Prime Day 2018, 36 hours of exclusive deals on July 16/17, further displayed Amazon’s e-tailing dominance. Over 17 million transactions were processed on Amazon […]

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Amazon Analytics

Amazon Analytics [On-Demand Video]

Prime Day 2018 and Amazon’s Impact on the Retail Industry Amazon is trailblazing the e-commerce spectrum and beyond. The $13.7 billion acquisition of Whole Foods signified Amazon’s serious bid into the brick-and-mortar space. The $1 billion acquisition of Pillpack has shaken up the pharmaceutical industry. Prime Day 2018, which covered 36 hours of exclusive deals […]

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Healthcare Innovations: CVS Rises in the Digital Pharmacy Age

Digital disruption is transforming most industries, but it has created a particular challenge for traditional drugstores especially since Walmart and Costco have entered the bourgeoning, multi-billion dollar pharmacy services with healthcare innovations allowing many folks to order products online at the expense of in-store traffic. Major players must adapt their model to serve more traditional […]

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5 Segmentation Strategies to Convert More Customers – US Market

Identify and reach valuable audiences before your competitors We live in the age of consumer choice. People — not brands — drive the next wave of products, services and technologies. The next generation of winners and losers will be defined not only by companies who adapt to the market, but by those who understand, anticipate […]

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