Holiday Planning Hot Products and Consumers

The time to begin Holiday Planning for retail is upon us and Hitwise has the search numbers to predict 2017’s hot products as well as the lifestyles and mindsets of the consumers purchasing many of those products. Holiday Web Traffic In 2016, Americans made 11.7 billion visits to the top 500 retailer websites, an increase […]

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Would you like Kale with that?

This morning whilst juggling my morning coffee and croissant on a packed train, I did what most people do on public transport, I got my mobile phone out and pretended I was super busy. I started to flick through my Instagram to kill a bit of time. The first image was by a friend who […]

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Clean Living 2017: Australian Market

The movement that has previously been poked fun at, is growing before our very eyes. Flashback to pre 2010. Gluten Free foods were for those poor souls who couldn’t eat a meat pie, vegetarians were hippies or rebellious teenagers, and the words ‘paleo’, ‘quinoa’ and ‘chia seeds’ didn’t exist in the majority of Australian’s vocabulary. […]

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5 Segmentation Strategies to Convert More Customers – US Market

Identify and reach valuable audiences before your competitors We live in the age of consumer choice. People — not brands — drive the next wave of products, services and technologies. The next generation of winners and losers will be defined not only by companies who adapt to the market, but by those who understand, anticipate […]

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Clean Living: How has clothing affected the healthy living lifestyle?

Why healthy living means good health for fitness brands From dairy-free pub grub to high street pilates, it is clear that Britain’s healthy-living trend is the new norm. In fact, the healthy lifestyle is now so everyday that fitness products such as sports apparel and wearable technology are used for far more than fitness alone. […]

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Data Day: Clean Living 2017 – UK Market

Eat, move and wear: attitudes and behaviors of the health-conscious consumer. Have you noticed the recent transformation occuring in your area? First, your local pub started offering gluten-free and vegan meals. Next, a fairtrade gift shop popped up down the road. Now within a single postcode there are multiple gyms, a boutique studio and an […]

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The Hot Product Countdown to Christmas

The past month has been a trailblazer for online retail. We have had the largest Cyber Week in the UK to date, with a record 1.46 billion visits clocked over the week. Consumer spending has been strong, as total UK retail sales in November increased by 1.3% compared to the previous year. The numbers show […]

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5 Key Stats for Marketing to Fitness Buffs

Moving into 2017, marketers should expect the fitness industry to continue booming. Consumers are increasingly fueled by a desire to get in shape, and brands have met them with a surge in fitness-friendly gadgets and athletic apparel to make living a fit lifestyle easier than ever. Interest in fitness is especially piqued in and around […]

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The Right Gift for Every Audience – Top Holiday Products By Segment

Hatchimals and Fitbit maintained their spots at the top of our Hot Holiday Products the week ending October 3, which included Cyber Monday. That said, both items saw their search share decline considerably week-over-week. That could be due in part to shoppers having purchased more Fitbits during Black Friday sales as well as parents coming […]

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Top 10 Hot Products Heading Into Black Friday

Since the start of November, Hitwise has been tracking the hottest online branded product and toy searches to get an early read on what this season’s must-have items will be. With Thanksgiving now only a few days away, we’re ready for prime time and we have a pretty good idea of what gifts will be […]

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