Building Beauty Brand Tactics

Beauty is continuing to expand online. Sephora and Amazon both expanded skincare offerings by releasing new private-label products this year. Meanwhile, Kylie Cosmetics began selling its line through Ulta, helping to reach a new market for Kylie and contribute to strong Q1 growth for Ulta. As leading brands and retailers get more inventive in a constantly […]

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Hitwise Amazon Report

Advancing Alongside Amazon

How retailers can compete and how brands can partner and grow One-click shopping, two-day free shipping, and Prime Day are just a few of the pioneering activities of Amazon that have forever changed the retail landscape. Despite their lead, Amazon still lacks prowess with certain demographics, such as 25-44 year olds, and in key categories, […]

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Mid-Tier Fashion Report

Mid-Tier Fashion Report

What can mid-tier fashion retailers and brands do to remain relevant in this competitive environment? While luxury fashion sets the trends, and fast fashion quickly supplies cheaper versions of them, mid-tier fashion always seems a few steps behind. As if retail wasn’t hard enough, digitally native brands are expected to open 850 stores over the […]

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Almost 7 million transactions made on Amazon over Prime Day 2018

Amazon Analytics 2018

INTRODUCTION See how Amazon is trailblazing the e-commerce spectrum and beyond: The $13.7 billion acquisition of Whole Foods, in June 2017, signified Amazon’s serious bid into the groceries and brick-and-mortar space.  Prime Day 2018, 36 hours of exclusive deals on July 16/17, further displayed Amazon’s e-tailing dominance. Over 17 million transactions were processed on Amazon […]

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Amazon Analytics

Amazon Analytics [On-Demand Video]

Prime Day 2018 and Amazon’s Impact on the Retail Industry Amazon is trailblazing the e-commerce spectrum and beyond. The $13.7 billion acquisition of Whole Foods signified Amazon’s serious bid into the brick-and-mortar space. The $1 billion acquisition of Pillpack has shaken up the pharmaceutical industry. Prime Day 2018, which covered 36 hours of exclusive deals […]

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2018 Holiday Planning: US Market [On-Demand Video]

Key stats, searches and product trends for Holiday 2018 Summer is fast approaching and you know what that means: holiday planning. As retailers and agencies prepare for the festive season, they’ll need the latest retailer rankings, product trends and shopper insights under their belt. Watch now as we dive into: Hot product searches from Holiday […]

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Cyber Monday Trends

Cyber Monday Winners — Which Retailers Sold More?

Cyber Monday took the prize for the top transaction day of Peak Week, with the top 50 retailers processing more than 14.5 million online transactions. By comparison, those same retailers processed 13 million transactions on Black Friday and 12.5 million on Thanksgiving. In total, the top 50 retailers processed 54.2 million online transactions between Thanksgiving […]

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Nordstrom vs. Macy’s – Department Store Showdown

The retail industry is a billion-dollar business in the United States. Competition for consumer dollars is fierce, particularly when it comes to department stores—many of whom are struggling. Nordstrom and Macy’s are two of the most ubiquitous department stores in the country, and while there are similarities in their audiences, Hitwise decided to dig into […]

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Nordstrom vs Macy’s- Department Store Showdown

The retail industry is a whopping billion-dollar business in the United States. Competition for consumer dollars is fierce, with retailers always on the lookout for competitive intelligence to understand the strengths and weaknesses of their competitive set. Nordstrom’s and Macy’s are two of the most successful department store retailers. We decided to hone in on the […]

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5 Key Take-Aways from RampUp 2016

This year’s RampUp offered a wealth of information from a truly impressive lineup of speakers. There’s a lot to digest, and we know that (like us), you’ll be considering and sharing what you learned for weeks to come. We sifted through the ideas and insights presented by advertising luminaries across the conference to find the […]

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