Black Friday 2019 – Multi Market Review: Who were this year’s retailer and brand winners?

Black Friday 2019 results are in with many claiming that online sales have exceeded expectations. Which markets and retail categories have grown the most online? Was it all about Amazon, or did other retailers win big this year? And, how have brands responded?   In our first piece of coverage for Black Friday 2019, Hitwise looks at these top headlines for the […]

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Back to School

Back To School Report UK 2019

Differences in Back to School Shopping Behaviours by Lifestage When it comes to back to school shopping, the 3rd busiest retail period of the year, lifestage determines which products students and families are searching to purchase. While primary school students are growing out of their shoes every year, secondary schoolers are searching for the latest […]

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back to school 19

UK Back to School Report: Primary School, Secondary School & Students Online Trends

INTRODUCTION Back-To-School (BTS) is the third biggest retail peak after Black Friday and Christmas sales. According to Mintel, BTS spending increased +36% YoY to reach £1.16 billion in 2018. An average of £533 was spent per household on school or college supplies. So, which retailers and brands capitalised on BTS sales this year? Firstly, let’s […]

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Amazon Prime Day UK 2019

Prime Day 2019: UK Results

Is there hope for other retailers?  In the UK, Amazon processed over eight million transactions in just two days. In our last blog, Prime Day 2019 Wrap Up, we showed that this was a record. Compared to last year’s Prime Day, transactions grew by +25%. The number of Prime member sign-ups were also up +147% YoY.  […]

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2018 Holiday Planning: US Market [On-Demand Video]

Key stats, searches and product trends for Holiday 2018 Summer is fast approaching and you know what that means: holiday planning. As retailers and agencies prepare for the festive season, they’ll need the latest retailer rankings, product trends and shopper insights under their belt. Watch now as we dive into: Hot product searches from Holiday […]

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The Evolution of Search: How to Best Capitalise on Mobile Dominance

Most searches are now made on mobile, but have search marketing strategies moved with the times? Common sense tells us that online searches initiated on mobile devices would tend to be shorter and more concise than those initiated on a desktop. We consume more quickly on the move, with time and efficiency being of the […]

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How Auto Brands Can Use Data for Smarter Technology Partnerships

Last year, Hyundai’s CEO called the car the “ultimate mobile device,” a statement that was echoed into the tech world canon by Apple SVP Jeff Williams. The technology industry has truly embraced cars as mobile devices, albeit the most expensive mobile device anyone owns, so it’s not surprising that CES 2017 was the scene of […]

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Here they are, 2016’s hottest Christmas products!

Halloween jack-o-lanterns may still be haunting Britain’s door steps, but the festive season is about to shift into high gear. As such, Hitwise, a division of Connexity, is making our list of hot products and checking it twice! As of today, we will begin weekly reporting of the top branded products and toys that Brits […]

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2016 Hot Holiday Products Are Here

Halloween jack-o-lanterns may still be haunting America’s front doors, but the holiday season is about to shift into high gear. As such, Hitwise is making our list of hot holiday products and checking it twice! As of today, we will begin weekly reporting of the top branded products and toys that Americans are searching for […]

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