HQ-Eco travel

“Eco Travel” searches rise +40% YoY

Sustainability has dominated headlines in the past year. The UK government announced plans to cut over 100,000 tonnes of food waste each year. Supermarkets have agreed to ban all single-use plastic by 2025. Sir David Attenborough also said that if we don’t take action against climate change, we could face irreversible damage to the natural […]

Learn more

2019 Australian Election: Controversy dominates party leader searches

Australia has become notorious for ousting its own leader. In the past eight years, the country has seen eight leadership challenges. Four of these have been successful, including the current prime minister, Scott Morrison, ousting his predecessor in August last year. A twitter account was even made in 2015 documenting who is in charge every […]

Learn more

State of Publishing: March 2018 – US Market

Top 20 Publishers A wide range of stories captured public attention in March, resulting in another shakeup of the publisher pecking order. USA Today dropped three spots in March, and lost significant visit share compared to last month. Meanwhile, BBC climbed in the rankings, thanks in part to a popular article memorializing Stephen Hawking. Wall […]

Learn more

State of Publishing : February 2018 – US Market

Top 20 Publishers The news industry experienced a few shakeups the top and bottom of the rankings this month. USA Today enjoyed a small traffic boost, which moved them up to 6th. Reuters also climbed the ranks, and has enjoyed traffic growth since the beginning of the year. Time and The Daily Beast also saw […]

Learn more

State of Publishing: January 2018 – US Market

Who Won the Top Stories This Month? Top 20 Publishers Compared to the relatively stagnant rankings in December, January saw a solid shakeup in the pecking order. The Atlantic joined the Top 20 due in part to their popular opinion piece on Aziz Ansari, while The Daily Beast likely rose due to coverage on interactions […]

Learn more

One Year Out: How Top News Rankings Changed Since the Election

In an earlier blog post we explored how news readership shifted since the inauguration. As we approach the anniversary of the 2016 presidential election, there is no doubt that the top news rankings have changed dramatically over the last year. Since the November election, traffic to news sites increased by 10.4% (measuring October news industry […]

Learn more

News in 2017 – US Market

Key Industry Trends & Tactics to Grow Your Audience Online news consumption has grown incredibly in the past year and continues to climb in 2017. This is largely due to major political events which have dominated the headlines. Americans are not only consuming more news across several sources, they are also thinking about the role […]

Learn more

News in 2017 – UK Market

A Digital Marketing Perspective: Growing Online Audiences through Enhanced Search and Content Strategy In the UK, news consumption online has grown incredibly over the past year and continues to do so in 2017. This is largely due to key events, namely Brexit and Trump, which have dominated the headlines. We are not only consuming more […]

Learn more

The Way We Move Now: Fitness Trend is Hot for Advertisers

For an increasing number of us, working out is no longer a chore; it’s a way of life that also encompasses healthy eating, fitness trackers, activewear apparel and all the other sports gear. In 2015, the global health club industry alone was worth $81.2 billion, according to Statista. Reflecting this trend, Hitwise found that searches […]

Learn more