Amazon Prime Day Stats 2019

Prime Day 2019: A Global Record Breaker (Again!)

Bigger than Black Friday and Cyber Monday combined  Amazon has done it again with Prime Day 2019. The mega-sales event, which took place from July 15-16, was extended an extra 12 hours this year and outpaced 2018’s performance. According to Amazon’s press release, Prime Day even surpassed Black Friday and Cyber Monday combined, selling over 175 […]

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Mid-Tier Fashion Report

Mid-Tier Fashion Report

What can mid-tier fashion retailers and brands do to remain relevant in this competitive environment? While luxury fashion sets the trends, and fast fashion quickly supplies cheaper versions of them, mid-tier fashion always seems a few steps behind. As if retail wasn’t hard enough, digitally native brands are expected to open 850 stores over the […]

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Makeup and beauty

Beauty Industry Report: Australian Market

A Digital Marketing Perspective: How Brands & Retailers Can Compete in Australia The beauty industry in Australia is shifting rapidly, and the market is ripe with opportunity for brands who can adapt. Skincare and cosmetics have seen the most growth, and competition has increased as international products flood the market. Luxury brands have fed much […]

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