US News & Media Report 2019

INTRODUCTION 2020 is just two months away and with it comes a new year of breaking stories, inventive technologies, and a presidential election in the United States. Becoming the go-to source for American readers will be pivotal in the year ahead. To achieve this, news and media organizations need to know what audiences care about […]

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US News & Media Report 2019

INTRODUCTION 2020 is just two months away and with it comes a new year of breaking stories, inventive technologies, and a presidential election in the United States. Becoming the go-to source for American readers will be pivotal in the year ahead for news & media organizations. To achieve this, they will need to know what […]

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retail update

Top Tips for Peak Retail 2019

The holiday season is fast approaching. With Click Frenzy, Black Friday and Boxing Day weeks away, how prepared are you for the largest retail period of the year? Visits to retail sites during key sales events are up +7.5% YoY showing a continued rise in online shopping. Here are 4 big learnings from last year’s […]

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Back to School Report 2019

INTRODUCTION When it comes to back-to-school shopping, families are in need of different items depending on the life-stage of their children. While elementary school students are growing out of their shoes every year, college students require new appliances for the dorm. No matter the life stage, Amazon dominates as the largest back-to-school online retailer with […]

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Back to School

Back to School Report US 2019

Differences in Shopping Behaviors by Lifestage When it comes to back-to-school shopping, families are in need of different items depending on the life-stage of their children. How do the shopping behaviors of elementary school families, middle/high school families and college students differ during this peak period? This FREE report uncovers insights such as: Amazon dominates […]

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Back to School: Top Searched Products

The back to school season is upon us and parents are snapping up the most popular products and latest technology for their kids. We pulled the data on what parents are shopping for divided by their children’s age; ranging from elementary school to college-bound teens. Back to School: Elementary Age You may be surprised to […]

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5 Key Stats for Marketing to Fitness Buffs

Moving into 2017, marketers should expect the fitness industry to continue booming. Consumers are increasingly fueled by a desire to get in shape, and brands have met them with a surge in fitness-friendly gadgets and athletic apparel to make living a fit lifestyle easier than ever. Interest in fitness is especially piqued in and around […]

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Why Millennials Love Activewear- The Numbers Behind The Massive Growth

Over the past five years, the apparel industry has undergone a quiet revolution. A quick glance around your average city block should provide ample evidence. The Lululemon yoga pants. The trendy criss-cross tanks. Those aren’t workout clothes—they are a lifestyle. That, and a multi-billion-dollar industry. In a matter of years, activewear has evolved from baggy […]

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The Olympic Games: Different Sports for Different Folks

During the first full week of the 2016 Summer Olympic Games, gymnastics was the top sport that Americans were searching for online, and by a comfortable margin. Data from Hitwise, a division of Connexity, found that 2.32% of all searches containing the words “Olympic” or “Olympics” during the week ending August 13, 2016 also included […]

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