Fast Fashion Industry Winners and Strugglers

There is no doubt that clothing remains a big business; Americans spend more than $250 billion on apparel each year. Mar 2014 – Mar 2017 saw exponential growth to fast fashion websites with a 67% increase in visits. However, the last year (Mar 2016 to Mar 2017) revealed a 9.47% decline as fast fashion brands […]

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Fast Fashion Industry: 2017 Report

Key Brands, Market Challenges, and Consumer Attitudes The term “fast fashion” originated from the rapid movement of styles from the catwalk to retail shelves nationwide. Today, the rate of new fashion cycles has accelerated to a feverish pace. “It used to be four seasons in a year; now it may be up to 11 or […]

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4 ways for retailers to enhance their digital strategy for Christmas 2016

Every year, right after Father’s Day, the first Christmas decorations begin appearing in stores and ads start appearing on our screens.  Without fail, this is then followed by a stream of complaints about “Christmas Creep” and the commercialisation of Christmas. It is a fine balancing act for retailers, with the festive season being the key […]

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