Retail Spotlight: Home Depot

Home Depot: Search Intelligence How many Home Depot “browsers” are converting into buyers? Understand what percent of users who visit HomeDepot.com convert compared to the percent on your competitor’s site. Of the 45.1 million visitors to HomeDepot.com in the last 12 weeks, 5.9% converted into buyers. However, 884k of Home Depot visitors ended up buying […]

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Mobile Google Search

The Power of Deeper URLs: US Market [On-Demand Video]

Data Analytics to Stay Ahead of the Competition As consumer expectations become more demanding, digital marketing must and has evolved. Marketers are then increasingly faced with a data dilemma– either having too few or too much data to inform decision making. In this video, Hitwise uncovers simple and actionable solutions to combat this data dilemma. […]

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Almost 7 million transactions made on Amazon over Prime Day 2018

Amazon Analytics 2018

INTRODUCTION See how Amazon is trailblazing the e-commerce spectrum and beyond: The $13.7 billion acquisition of Whole Foods, in June 2017, signified Amazon’s serious bid into the groceries and brick-and-mortar space.  Prime Day 2018, 36 hours of exclusive deals on July 16/17, further displayed Amazon’s e-tailing dominance. Over 17 million transactions were processed on Amazon […]

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Amazon Analytics

Amazon Analytics [On-Demand Video]

Prime Day 2018 and Amazon’s Impact on the Retail Industry Amazon is trailblazing the e-commerce spectrum and beyond. The $13.7 billion acquisition of Whole Foods signified Amazon’s serious bid into the brick-and-mortar space. The $1 billion acquisition of Pillpack has shaken up the pharmaceutical industry. Prime Day 2018, which covered 36 hours of exclusive deals […]

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2018 Holiday Planning: US Market [On-Demand Video]

Key stats, searches and product trends for Holiday 2018 Summer is fast approaching and you know what that means: holiday planning. As retailers and agencies prepare for the festive season, they’ll need the latest retailer rankings, product trends and shopper insights under their belt. Watch now as we dive into: Hot product searches from Holiday […]

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Cyber Monday Trends

Cyber Monday Winners — Which Retailers Sold More?

Cyber Monday took the prize for the top transaction day of Peak Week, with the top 50 retailers processing more than 14.5 million online transactions. By comparison, those same retailers processed 13 million transactions on Black Friday and 12.5 million on Thanksgiving. In total, the top 50 retailers processed 54.2 million online transactions between Thanksgiving […]

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holiday shopping, shopping

Who Won Thanksgiving & Black Friday 2017?

Traffic and Conversions from Peak Week Big Picture The Top 50 retailers in the United States processed an estimated… The top two days were… As a benchmark, the top 50 retailers processed 5.0 million and 4.7 million transactions online on the 16th and 17th of November, respectively, one week before Thanksgiving and Black Friday. That […]

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Hot Holiday Products Forecast

Video games are still hot heading into retail’s biggest week of the year, but the top 10 hot holiday products list isn’t quite as dominated by the gaming category as we’ve seen in previous weeks. That said, the top two hot holiday products last week were Star Wars Battlefront 2 (which released on November 17th) and the Nintendo […]

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Amazon vs. Walmart: Serving the Coffee Searches Craze

Many brands today sell their products or services through third-party distributors and aggregator sites. However, optimizing your market share across different affiliates can be a challenge.   In this blog, we focus on how brands can track internal site search data to improve their competitive performance across different online marketplaces and improve distribution, as well […]

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How Home Goods Retailers Drew Online Traffic over Memorial Day Weekend

As the housing market continues to revive in the wake of the financial crisis, competition amongst home goods retailers has become more intense. Analyzing Memorial Day traffic in Home & Garden this year (compared to Memorial Day 2016) provides a snapshot of how brands are staying competitive during peak sales days. We focused specifically on […]

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