Black Friday UK Hitwise

UK Cyber Week 2019: Top 5 Stats on Amazon Buyers

In our first piece of coverage on Black Friday 2019, Hitwise found that Amazon more than doubled its visit share than the next top retailer in the US and Europe. In the UK, Amazon is also getting a larger slice of online purchases. The number of transactions Amazon processed over “Cyber Five” (the day before Black […]

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Who were the Fastest Rising Brands, Retailers & Categories of US Cyber Week 2019?

Cyber Week 2019 was another record setter in the US. Purchases from the top 50 US retailers rose +6% YoY during the Cyber 5, Thanksgiving through Cyber Monday, according to Hitwise. Last week, we looked at winners from the biggest retail event of the year from a global perspective. Taking a deeper dive into the […]

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News and Media Report US 2019

Strategies for Growing Readership Online With a presidential election just a year away, becoming the go-to news source for American readers will be pivotal in the year ahead. To achieve this, news and media organizations need to know what audiences care about and where they currently go to consume content. Once they have a foundational […]

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News and Media Report US 2019

Strategies for Growing Readership Online With a presidential election just a year away, becoming the go-to news source for American readers will be pivotal in the year ahead. To achieve this, news and media organizations need to know what audiences care about and where they currently go to consume content. Once they have a foundational […]

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News and Media Report UK 2019

Strategies and Tactics for Growing Your Online Audience Macro-level data shows that Britons are time-poor but keeping up with the latest news. How can news and media providers then grow their online audiences and advertiser sales when engagement is more difficult? News and media organisations need to know what their audiences care about and where […]

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News and Media Report UK 2019

Strategies and Tactics for Growing Your Online Audience Macro-level data shows that Britons are time-poor but keeping up with the latest news. How can news and media providers then grow their online audiences and advertiser sales when engagement is more difficult? News and media organisations need to know what their audiences care about and where […]

Learn more

News and Media Report UK 2019

Strategies and Tactics for Growing Your Online Audience Macro-level data shows that Britons are time-poor but keeping up with the latest news. How can news and media providers then grow their online audiences and advertiser sales when engagement is more difficult? News and media organisations need to know what their audiences care about and where […]

Learn more
ITV Testimonial

ITV Video Testimonial – Campaign Performance

Learn about how ITV has partnered with Hitwise for the last two years on campaign lift measurement and optimisation.  The ideal partnership: How to work together as a television broadcaster and data analytics provider  ITV is a leading British television channel, home to some of the nation’s most-loved and watched programmes, including Britain’s Got Talent, Love Island and Coronation Street. […]

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Audience Segmentation Report for Agencies

Why do behaviors beat the basics? How to use online data to segment, acquire, and re-engage consumers. The ways in which marketers segment their customers are changing. Consumer life stages and behaviors, such as search and purchase activity, are now more favored over traditional demographics. In our latest Behavioral Audience Segmentation report, Hitwise explores how brands […]

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Audience Segmentation Report

Why do behaviors beat the basics? How to use online data to segment, acquire, and re-engage consumers. The ways in which marketers segment their customers are changing. Consumer life stages and behaviors, such as search and purchase activity, are now more favored over traditional demographics. In our latest Behavioral Audience Segmentation report, Hitwise explores how brands […]

Learn more