Pharmaceutical Leader Segments Their Core Audience with Hitwise

Hitwise spoke to the Manager of Market Intelligence at a global healthcare company to understand how they stay ahead of the ever-evolving market demands of the healthcare and pharmaceutical industry. With nearly a century of experience, the industry leader uses their knowledge and experience to tackle serious conditions such as diabetes, obesity, and more. The […]

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missguided

Missguided uses Hitwise for Strategic Planning & Campaign Optimisation

Missguided is a leading online fashion brand that has disrupted the UK retail landscape for the past ten years. Bold, empowering and forward-thinking, the pure player leads the charge when it comes to relentless digital and e-commerce innovation. This innovation is critical for Missguided operating in the fiercely competitive fashion industry. The brand uses Hitwise […]

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Top Dogs in Online Pet Care

Top Dogs in Online Pet Care

Pet care is one of the largest industries within CPG. According to the American Pet Products Association, total expenditure in the US on pet care is estimated to top out around $75 billion in 2019. That’s a lot of kitty litter and puppy chow! As a result, the online pet care market has grown immensely. […]

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Hitwise helps PMG benchmark visits

PMG is a leading independent, global digital company that provides omnichannel strategy, insights, and more for some of the world’s most recognized brands. Driven by the mantra “Digital Made for Humans,” PMG leverages data and technology to better manage and execute campaigns in a digital world. Lora Parker, VP of Media Services, spoke on how […]

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For the Second Year, Connexity Inc Earns Recognition as One of the “Best Places to Work in Los Angeles”

The yearly list was co-created by the Los Angeles Business Journal and Best Companies Group and enables workers to rate their companies on culture, employee development, commitment to the business community, and more. SANTA MONICA, CA, Sept. 24, 2019 – For the second year in a row, Connexity Inc. has been recognized by the Los […]

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Back to School

Back to School Report US 2019

Differences in Shopping Behaviors by Lifestage When it comes to back-to-school shopping, families are in need of different items depending on the life-stage of their children. How do the shopping behaviors of elementary school families, middle/high school families and college students differ during this peak period? This FREE report uncovers insights such as: Amazon dominates […]

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rugby world cup 2019

Fans Online Gear Up for 2019 Rugby World Cup

With the 2019 Rugby World Cup just around the corner, what are rugby fans across the world searching for? Rugby union fans across the globe are preparing for the sport’s biggest event, the 2019 Rugby World Cup. On 20 September to 2 November, Japan will host 20 teams across 48 games in 12 stadiums, for […]

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Kroger vs. Walmart: Who is winning the online grocery war?

Walmart is the largest grocer in the United States for the third year in a row. Despite doubling-down efforts on online grocery delivery, Kroger has continued to trail Walmart’s grocery operations. As both retailers expand their online grocery offerings to more parts of the country, Hitwise wanted to dive deep into the online retail analytics […]

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Who is the online mortgage applicant?

Over the past few years, there has been a shift in where new homeowners start the mortgage application process. Traditionally, Americans would go into a local branch and speak with an agent to get things started. But now that US banks have closed more than 2,600 branches over the last 12 months, more people are going […]

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Buyers vs. Browsers Infographic

Buyers vs. Browsers Infographic

Read, save and share this segmentation infographic based on audience marketing and learn how to acquire and engage more buyers. Pinpoint buyers from general visitors using digital behaviors Acquire more buyers through search and clickstream insights Identify why browsers go to the competition and win-back tactics For more information on how to grow your online buyers, check […]

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