Mid-Tier Fashion Report

What can mid-tier fashion retailers and brands do to remain relevant in this competitive environment?

While luxury fashion sets the trends, and fast fashion quickly supplies cheaper versions of them, mid-tier fashion always seems a few steps behind.

As if retail wasn’t hard enough, digitally native brands are expected to open 850 stores over the next five years. Plus, the expansion of Amazon and subscription boxes are making the online landscape difficult to navigate.

This report dives into some of the biggest trends impacting mid-tier fashion and ways that retailers and brands can make the most of them.

Inside, Hitwise will answer:

  • Which ‘90s brands are making a comeback and what does it mean for partnerships?
  • How quickly is Amazon fashion growing and what can we learn from it?
  • What can retailers gain from the shift from business casual to athleisure?