Super Bowl LIII Report
Which brands saw the biggest uplift?
Audience, YouTube, & Amazon Analytics
The New England Patriots won their sixth Super Bowl title, Maroon 5 delivered and “underwhelming” halftime performance, and consumers saw Super Bowl ads from more than 30 brands.
So, which brands succeeded in generating online buzz? Which had seen their audiences grow? And, have any seen an increase in online purchases?
In this report, Hitwise looks at key sponsors to see what happened in the Super Bowl LIII aftermath.
Download the report to learn:
– What Super Bowl-related searches dominated YouTube in the days leading to and following the event
– What types of Super Bowl fans each sponsor attracted with their various ads
– Which sponsors saw a lift in sales as a result of their Super Bowl ads