Cruise Industry Growth
Seasonality, top destinations & cruise audience analysis
Traffic to the Cruise Industry has grown year-on-year, indicating demand for this type of holiday is on the increase. Looking at the trends from previous years, we can predict visits to the industry are set to increase gradually from now until November, before a big surge in activity in December and January.
The next months are critical for timely and relevant messaging about why consumers should be choosing your brand, as a large proportion of consumers are in their vacation planning phase.
This datasheet looks at:
– An Industry Overview: total visits year-on-year
– Cruise Destinations: top cruise searches by destination
– Cruise Audience Analysis: age breakdown in peak season
– Audience Overlap Analysis: destination searchers vs. age groups
– Online behaviour: younger vs older cruise audiences