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Resources & Insights for Your Digital Strategy

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How Brands Should Work with the Right Social Influencers

In the past decade, a new voice has entered the digital stage: the social influencer. According to Tubular Insights, 57%…

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Nordstrom vs. Macy’s – Department Store Showdown

The retail industry is a billion-dollar business in the United States. Competition for consumer dollars is fierce, particularly when it…

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Which Brands Are Reaching Luxury Millennial Shoppers?

As luxury consumer behaviors shift towards a more digital, social and experiential economy, so does the luxury industry. Both emerging…

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The shopper point of view on four hot topics in online retail

Data tells the story of what consumers most value from online retailers. Understanding what consumers truly want is the key…

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Reduce cart abandonment by helping shoppers who want to buy

Most who abandon a shopping cart did not intend to buy on that trip. Retailers should focus on the 15%…

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6 Steps Retailers Can Take to Improve Their Retargeting Campaigns

Be clear on who you want to target, use your own data and don't be annoying. Nearly two-thirds of consumers…

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Top 8 Mobile Shopping Problems

As shoppers move farther away from their desktops to make more and more purchases online, it is imperative that retailers…

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Enough of the buzzwords: What exactly is second-party data?

Although nearly one-third of senior-level marketers regard second-party data as the most effective type of data for increasing the lifetime…

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Key e-commerce trends from the 2015 holiday season

Consumers mostly search on mobile devices, and those searches are often for discounts and may occur while they’re in a…

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5 Predictions For 2016: Connexity’s Craig Teich Gives His Perspective

Craig Teich is EVP of global sales at Connexity (formerly Shopzilla), which focuses on programmatic sales of first-party retail data.…

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How important is same-day delivery to shoppers?

It’s of some importance in certain product categories, and to younger shoppers. As the competition for faster shipping intensifies and…

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How to Use Data, Targeting and Offers to Boost Holiday Sales

10 Tips for Marketers to Increase Retail Sales During the Holiday Season With nearly 20% of annual retail sales in…

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