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Article

How Auto Brands Can Use Data for Smarter Technology Partnerships

Last year, Hyundai’s CEO called the car the “ultimate mobile device,” a statement that was echoed into the tech world…

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Article

Which Brands Are Reaching Luxury Millennial Shoppers?

As luxury consumer behaviors shift towards a more digital, social and experiential economy, so does the luxury industry. Both emerging…

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Article

MAC vs. Sephora Makeup Audiences: Battle of the Beauty Brands

MAC and Sephora are two of the most well-known cosmetics brands in the world. Sephora was founded in Paris nearly…

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Article

When Impulse Disrupts the Purchase Funnel

When you see a billion consumer retail data points each month, patterns of interest and behavior begin to clearly emerge.…

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