Programmatic marketing is the key to reaching millennials
Brand managers ask if it’s possible to launch branding initiatives programmatically but I think that’s the wrong question. What they…Learn more >
Marketers: Get the Audience You Are Buying
Data-driven marketing will increase 17.1% this year, reaching an astounding $20.6 billion in revenue. Moreover, 91% of marketers expect to…Learn more >
Why don’t they check out?
Online retailers often wonder why so many shoppers make it to the shopping cart—and then vanish. Data from Bizrate Insights…Learn more >