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Resources & Insights for Your Digital Strategy

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ITV Testimonial
Blog

ITV Video Testimonial – Campaign Performance

Learn about how ITV has partnered with Hitwise for the last two years on campaign lift measurement and optimisation. The…

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Retail Peak Pla
Blog

Retail Peak 2019: Top Learnings So Far

Black Friday will fall one week later this year on November 29th, compared to November 23rd last year. This calendar…

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retail electronics
Blog

Hitwise & Retail Economics: Consumer Electronics Outlook

Hitwise and Retail Economics have partnered to bring the latest retail trends and consumer insights for the UK. Through a…

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Blog

Mobile Overtakes Desktop, but less than One-Third Convert on Mobile in the UK

Mobile ad spend exceeded desktop for the first time in 2018 According to Ofcom, Britons check their smartphones every 12…

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rugby world cup 2019
Blog

Fans Online Gear Up for 2019 Rugby World Cup

With the 2019 Rugby World Cup just around the corner, what are rugby fans across the world searching for? Rugby…

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BRC retail update
Blog

UK August Retail Update: Continued Rise in Conversion Rates

August saw a larger decline in total retail visits of -4.8% YoY compared to previous months. However, a trend we’ve…

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Buyers vs. Browsers Infographic
Blog

Buyers vs. Browsers Infographic

Read, save and share this segmentation infographic based on audience marketing and learn how to acquire and engage more buyers.…

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Amazon vs. Google
Blog

Amazon vs. Google- Has Amazon Really Taken Over?

When it comes to digital media spend, where should agencies and brands put their focus: Google or Amazon, or both?…

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HQ-Eco travel
Blog

“Eco Travel” searches rise +40% YoY

Sustainability has dominated headlines in the past year. The UK government announced plans to cut over 100,000 tonnes of food…

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retail update
Blog

UK July Update: Retail Visits Decline, Conversions Grow

Online visits to the UK retail industry declined by -2.6% YOY in July, which was a slight improvement from the…

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chernobyl uk blog
Blog

Chernobyl: The Impact of TV on Dark Tourism

The historical drama,Chernobyl,gripped the nation after being released in May this year. The dramatic miniseries, directed for HBO, centres around…

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Amazon Prime Day UK 2019
Blog

Prime Day 2019: UK Results

Is there hope for other retailers? In the UK, Amazon processed over eight million transactions in just two days. In…

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