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Resources & Insights for Your Digital Strategy

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Trend Report

Marketing Insights Calendar 2019

Start Planning with the Hitwise Marketing Calendar for 2019 Proactively plan ahead by knowing what your audiences are looking for,…

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back to school season, books, students
Trend Report

Back to School Report 2018

Dig down into the core segments of the Back to School shoppers Each family has a different plan when it…

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Almost 7 million transactions made on Amazon over Prime Day 2018
Trend Report

Amazon Analytics 2018

INTRODUCTION See how Amazon is trailblazing the e-commerce spectrum and beyond: The $13.7 billion acquisition of Whole Foods, in June…

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People on phone and computer
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State of Publishing: April 2018 – US Market

Top 20 Publishers April saw a couple changes in the news rankings. After dropping three spots last month, USA Today…

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Trend Report

Amazon vs. Google: Top Product Searches & Trends

A Look Under the Hood Top Product Searches Amazon has become the "go-to" online retailer for many consumers, but how…

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Trend Report

State of Publishing: March 2018 – US Market

Top 20 Publishers A wide range of stories captured public attention in March, resulting in another shakeup of the publisher…

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Trend Report

Path to Booking

Tracking the Travel Purchase Journey Expedia Spotlight: High-Value Search Terms As we see below, identifying search terms that lead not…

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Trend Report

State of Publishing : February 2018 – US Market

Top 20 Publishers The news industry experienced a few shakeups the top and bottom of the rankings this month. USA…

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Students graduation
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For Profit Education Industry Trends

Key Audiences and Online Trends in For-Profit Education For-Profit University Rankings While the for-profit education industry struggled for years against…

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Trend Report

Converting Loan Seekers

Competitive Strategies for Improving the Funnel The path to borrowing today is paved with choices. Consumers can easily research terms,…

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Trend Report

Super Bowl LII Report

Key Trends in Social Media, Politics, & Football Audiences The stage is set for Super Bowl LII, and it’s expected…

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Trend Report

State of Publishing: December 2017 – US Market

Who Won the Top Stories In December? Top 20 Publishers December showed very little shake-up in the top twenty news…

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