RESOURCES

Insights Hub

Resources & Insights for Your Digital Strategy

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Audience Segmentation Report

Why do behaviors beat the basics? How to use online datato segment, acquire, and re-engage consumers. The ways in which…

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Buyers vs. Browsers

Audience-Based Marketing To Acquire And Engage More Buyers Whether you have buyers, bookers or applicants, each business wants to grow…

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Super Customers Blog
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Super Customers Report

Identify and Engage Your Most Valuable Audience You know the rule: 80% of your engagement and revenue comes from 20%…

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Clean Living 2017: Australian Market

The movement that has previously been poked fun at, is growing before our very eyes. Flashback to pre 2010. Gluten…

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5 Steps to Know Your Competitor’s Audience Better Than They Do

Cutting-Edge Competitive Insights You Didn't Know Were Possible There has long been a belief that you shouldn’t focus on what…

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3 Steps to Close the Gap Between Your Audience Insights and Ad Campaigns

How the "Insights to Action" Gap Emerged and How to Fix It In an age of unprecedented audience data and…

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Travel Inspire: The Cruise Industry – AU Market

Cruise Travel Trends and Key Audiences With the winter months well underway, Australians are seeking warmer climates across the globe…

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5 Ways to Better Target & Profile Audiences Using Online Search Behaviour

Explore five ways marketers can generate more accurate, insightful and actionable consumer insights drawn form audience profiles and targets driven…

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