RESOURCES

Insights Hub

Resources & Insights for Your Digital Strategy

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Case Study

Financial Brokerage Firm uses Hitwise to Optimize User Acquisition and SEO

A leading financial brokerage firm that provides tools for consumers to manage their investments, uses Hitwise to track their competitors…

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Blog

Who is the online mortgage applicant?

Over the past few years, there has been a shift in where new homeowners start the mortgage application process. Traditionally,…

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Trend Report

Marketing Insights Calendar 2020

ACCESS UK CALENDAR ACCESS US CALENDAR ACCESS AU CALENDAR Start Planning with the Hitwise Marketing Calendar for 2019 - 2020…

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Trend Report

Finance Report 2019

INSTANT ACCESS Top Trends, Tactics, and Audience Insights US banks and consumers have never been in a better position in…

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Whitepaper

Personalization at Scale Report

ACCESS US REPORT ACCESS UK REPORT ACCESS AU REPORT Learn how to acquire and engage the right customers Customers want…

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Online shopping, online shopper, customer data, consumer insights
Blog

Credit Card Marketing: How Capital One Target Millennials

Millennials are immensely interested in building credit: 56% of undergraduate students have a credit card, 59% of them use it…

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Trend Report

Financial Life Stages

INSTANT ACCESS Marketing to College Students and Early Career Consumers Modern life is no longer a linear progression – people…

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Blog

Closing the Loan Conversion Funnel: Demographic Breakdown

The path to borrowing today is paved with choices. Consumers can easily research terms, APRs and TARs within seconds, and…

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Blog

Infographic: Stats on American Borrowers & Types of Loans They Seek

Most American borrowers start — and end — their journey online. Even consumers who sign a loan agreement at their…

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Trend Report

Converting Loan Seekers

Competitive Strategies for Improving the Funnel The path to borrowing today is paved with choices. Consumers can easily research terms,…

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Blog

Capital One Search Share Dips, But Their Cards Gain Steam

Reaching credit card seekers early in their research phase (before the competition does) is the key for most credit card…

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Trend Report

How to Target and Convert Credit Card Searchers: US Market

Key Search Trends & Audience Insights Reaching credit card seekers early in their research phase (before the competition does) is…

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