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Case Study

Missguided uses Hitwise for Strategic Planning & Campaign Optimisation

Missguided is a leading online fashion brand that has disrupted the UK retail landscape for the past ten years. Bold,…

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Top Dogs in Online Pet Care
Blog

Top Dogs in Online Pet Care

Pet care is one of the largest industries within CPG. According to the American Pet Products Association, total expenditure in…

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Back to School
Trend Report

Back to School Report US 2019

Differences in Shopping Behaviors by Lifestage When it comes to back-to-school shopping, families are in need of different items depending…

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rugby world cup 2019
Blog

Fans Online Gear Up for 2019 Rugby World Cup

With the 2019 Rugby World Cup just around the corner, what are rugby fans across the world searching for? Rugby…

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Blog

Kroger vs. Walmart: Who is winning the online grocery war?

Walmart is the largest grocer in the United States for the third year in a row. Despite doubling-down efforts on…

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Blog

Building Beauty Brand Tactics

Beauty is continuing to expand online. Sephoraand Amazon both expanded skincare offerings by releasing new private-label products this year. Meanwhile,…

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Hitwise Amazon Report
Trend Report

Advancing Alongside Amazon

How retailers can compete and how brands can partner and grow One-click shopping, two-day free shipping, and Prime Day are…

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Trend Report

Marketing Insights Calendar 2019 – 2020

Start Planning with the Hitwise Marketing Calendar for 2019 - 2020 Proactively plan ahead by knowing what your audiences are…

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Vegan Milk
Blog

Vegan Milk Demand Rises in the US

The rise of veganism in the United States is a trend that continues to blossom. In fact, 6% of Americans…

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amazon peak retail planning 2019
Blog

Top UK Amazon Stats To Know Before Planning For Black Friday

Not many retailers come close to Amazon's sheer volume on Black Friday. In the UK, the e-tailing giant saw over…

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women's world cup searches
Blog

2019 Women’s World Cup: Online Analysis

It’s been heralded as the “most anticipated Women’s World Cup” in history. From June 7 to July 7, France will…

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Blog

In the Marvel Universe, is Endgame the greater blockbuster?

The latest installment of Marvel’s Avengers saga has become the studio’s highest earning blockbuster. Avengers: Endgame surpassed Black Panther and…

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