RESOURCES

Insights Hub

Resources & Insights for Your Digital Strategy

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Case Study

Financial Brokerage Firm uses Hitwise to Optimize User Acquisition and SEO

A leading financial brokerage firm that provides tools for consumers to manage their investments, uses Hitwise to track their competitors…

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insurance
Blog

The Australian Insurance Market: Who is the online audience, and how has it shifted?

“Insurance” searches grew over the second half of the year When and how consumers search, consider and switch insurance products…

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Blog

A look at Australian Financial Aggregators in 2019

Who is the Finder.com.au audience? Financial aggregators are increasingly becoming a key part of a consumer’s search and consideration journeys.…

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Trend Report

Marketing Insights Calendar 2020

ACCESS UK CALENDAR ACCESS US CALENDAR ACCESS AU CALENDAR Start Planning with the Hitwise Marketing Calendar for 2019 - 2020…

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Trend Report

How to Target and Convert Credit Card Searchers: Australian Market

Key Search Trends & Audience Insights: This report will explore keyword trends, audience behavior, and examples of how brands can…

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Whitepaper

5 Steps to Know Your Competitor’s Audience Better Than They Do

Cutting-Edge Competitive Insights You Didn't Know Were Possible There has long been a belief that you shouldn’t focus on what…

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Trend Report

Australian Mobile Search: Topics and Themes

Consumer Insights Report: Showcasing how brands can leverage Mobile Search more efficiently and why it should be treated differently to…

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Trend Report

Audience-Centric Content Guide – AU Market

4 Tips for Generating Successful Audience-Centric Content 1. Sell Your Product, Not Your Content Content marketing provides marketers with a…

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Whitepaper

5 Ways to Better Target & Profile Audiences Using Online Search Behaviour

Explore five ways marketers can generate more accurate, insightful and actionable consumer insights drawn form audience profiles and targets driven…

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